I’m sure you guys have seen tons of posts about bad behavior at BEA and how you should act if you plan to go next year. That is not what this post is about. Everyone must decide on their own how they want to represent themselves so I am not even going to talk about that. Instead I am going to share a few of the tips I learned from publishers at BEA and BBC this past week!
#1-Early buzz is good!
When I first started blogging the rules were that reviews needed to be posted the day of the book’s release or around that time. Now though 4-6 weeks in advance is okay for most publishers because of pre-orders. Include a link where someone can easily pre-order the book that you are reviewing and you are good to go. Maybe tweet your earlier review the week of the release as well but you don’t necessarily have to wait quite so long anymore. Early buzz from bloggers has actually helped make some books, such as Divergent by Veronica Roth, best sellers. It really does help!
#2-Send your links to the publishers!
Publishers really do want links to your reviews and they would love all links, including Goodreads, Amazon, your blog, and anywhere else you may post, to be included in one email. This way if they want to use your review for anything they know exactly where to find it. It not only helps the publishers but it also helps your blog because the publisher can use your review for quotes to help promote the book and other things like that.
#3-Use your Klout!
Klout is something that I only just learned about. It is a new site that a
few publishers are going to start using to check out bloggers. Klout gives you a rating from 1-100 based on your Twitter and Facebook influence.
I’m not sure hwo you get your score but I assume it has to do with what you post on Facebook and Twitter, how often you post, and your audience. Don’t quote me on this though! =)
#4-All kinds of reviews are good!
Good reviews are honest reviews. Publishers don’t mind if you give a book a bad review as long as you don’t bash the book or the author and EXPLAIN why you gave it a bad review. Also, reviews of new releases are not all that publishers care about. It’s okay to review a backlist title! Oh and if you do review them, still send in your link. They do care about those reviews too!
#5-Be professional with review requests!
Don’t send publishers a giant list of books you would like to review. Pick a few and explain why you would like to review those few. Make your requests professional but add in that personal touch with your explanations as to why you would like to review the books you asked for. Also, include a link to your blog and some basic stats. It may seem like common sense but not everyone does it and publishers do care about that kind of information. They also would like a mailing address to be included with every request you send, no matter how many times you have worked with the publisher. They don’t have time to email back and forth trying to figure out where to send the books that you requested. Basically, just make things as easy as possible for the publishers!
So there you go! These are the top five tips and tricks that I learned throughout BEA. I will be posting some regular BEA recaps later this week and if I think of any more tips and tricks I will do another post. I hope this helps you guys as much as it helped me!
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Kait Rose
Tips & Tricks From BEA/BBC
I’m sure you guys have seen tons of posts about bad behavior at BEA and how you should act if you plan to go next year. That is not what this post is about. Everyone must decide on their own how they want to represent themselves so I am not even going to talk about that. Instead I am going to share a few of the tips I learned from publishers at BEA and BBC this past week!
#1-Early buzz is good!
When I first started blogging the rules were that reviews needed to be posted the day of the book’s release or around that time. Now though 4-6 weeks in advance is okay for most publishers because of pre-orders. Include a link where someone can easily pre-order the book that you are reviewing and you are good to go. Maybe tweet your earlier review the week of the release as well but you don’t necessarily have to wait quite so long anymore. Early buzz from bloggers has actually helped make some books, such as Divergent by Veronica Roth, best sellers. It really does help!
#2-Send your links to the publishers!
Publishers really do want links to your reviews and they would love all links, including Goodreads, Amazon, your blog, and anywhere else you may post, to be included in one email. This way if they want to use your review for anything they know exactly where to find it. It not only helps the publishers but it also helps your blog because the publisher can use your review for quotes to help promote the book and other things like that.
#3-Use your Klout!
Klout is something that I only just learned about. It is a new site that a
few publishers are going to start using to check out bloggers. Klout gives you a rating from 1-100 based on your Twitter and Facebook influence.
I’m not sure hwo you get your score but I assume it has to do with what you post on Facebook and Twitter, how often you post, and your audience. Don’t quote me on this though! =)
#4-All kinds of reviews are good!
Good reviews are honest reviews. Publishers don’t mind if you give a book a bad review as long as you don’t bash the book or the author and EXPLAIN why you gave it a bad review. Also, reviews of new releases are not all that publishers care about. It’s okay to review a backlist title! Oh and if you do review them, still send in your link. They do care about those reviews too!
#5-Be professional with review requests!
Don’t send publishers a giant list of books you would like to review. Pick a few and explain why you would like to review those few. Make your requests professional but add in that personal touch with your explanations as to why you would like to review the books you asked for. Also, include a link to your blog and some basic stats. It may seem like common sense but not everyone does it and publishers do care about that kind of information. They also would like a mailing address to be included with every request you send, no matter how many times you have worked with the publisher. They don’t have time to email back and forth trying to figure out where to send the books that you requested. Basically, just make things as easy as possible for the publishers!
So there you go! These are the top five tips and tricks that I learned throughout BEA. I will be posting some regular BEA recaps later this week and if I think of any more tips and tricks I will do another post. I hope this helps you guys as much as it helped me!
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Thanks for the tips Katie! I’m curious about this Klout thing, off to check it out 🙂
Will definitely have to check out this KLOUT thing 🙂 thanks so much for the heads up!
Thanks, this post is really helpful! I just checked out Klout… I don’t like my score but I hope it’s mainly because I’m new! ~ Jen @ A Book and a Latte
I hadn’t heard of ‘Klout’ .. I just signed up and apparently I’m more impressive than I thought, haha. Also, it told me I’m influential about books and blogging and television (which I totally expected), but also cupcakes. Now, I don’t remember tweeting or posting about cupcakes, so I thought that was very odd… yet delicious.
Thanks for sharing!
I was surprised about the early buzz thing as well. But, it makes sense that with the advent of pre-orders, they wouldn’t mind some early press.
Great post with awesome advice! I hadn’t heard of Klout before so I will go check it out now 🙂
I’m glad we got to meet at BEA!
Meep, I’m really not a fan of Twitter and Facebook, but I’ll check out Klout nonetheless. Thanks for the tips! 🙂
Taking a look at Klout – and I LOVED the last two rules! 😀 Especially the honest review one.
Congrats on the win. Love your post and all the information. Thanks. Donna
http://mylife-in-stories.blogspot.com
Great tips! I’ve never heard of Klout before will check it out. Thanks!!
These are brilliant tips, Katie! 😉
If you use Hoot Suite to post to Twitter & Facebook – it shows your Klout score on your bio…
Excellent tips Katie!
Robyn Hawk
@ReadingItAll
Such a breath of fresh air for giving tips that don’t revolve around drama. Thanks Katie! I wasn’t at a lot of the events you got to go to, so it’s great to hear your tips =)
It’s great when reviews are out before publication so that we can preorder the really great books.
It’s a wonderful relationship publishers and bloggers have created in terms of them wanting links to everything, as reviews are great for authors to promote their book in a way that lets readers actually read someone’s reaction and it’s not just marketing.